People often ask us where our idea's come from. I believe Albert Einstein once said that the secret to being creative is to never reveal your sources. But at the risk of breaking this cardinal rule... the truth is it might be better to ask where don't ideas come from. Sometimes it's a conversation that sparks an idea, other times it's a picture or a film, or even a half remembered dream. The fact is (believe it or not) ideas are a dime a dozen. The hard work comes after you get an idea - the hard work is making it a reality... Sometimes a drawing is a good place to start.